xfinity: “frankenstein’s monster” social CAMPAIGN
Client: Xfinity | Agency: Carmichael Lynch | Director: Lance Acord / Park Pictures
This was a really fun project. Xfinity Creative was producing a broadcast spot and we were tasked with concepting and delivering a connected social campaign starring Frankenstein’s monster. Legendary director Lance Acord brought to life our stories of Frankenstein’s monster becoming more and more human by emulating what he consumes online. In all, working with Xfinity Creative, we delivered six social spots as well as behind-the-scenes content.